“Impressions at ACHEMA 2018” and exciting key figures – a double review of the world’s leading trade fair

“Impressions at ACHEMA 2018” and exciting key figures – a double review of the world’s leading trade fair

20. June 2018

This year’s trade fair appearance at Achema 2018 in Frankfurt with the main theme “Synaptic Business Automation” was recorded by Yokogawa’s partner, Hüthig-Verlag. 


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The following figures that characterize Yokogawa’s presentation at this year’s world’s leading trade fair for the process industry are appropriate:

  • 145 000 visitors visited ACHEMA 2018 over 5 days
  • 3700 exhibitors came from 45 countries
  • 106 Yokogawa employees took part in the world’s leading trade fair. And not only from Germany, but also from Tokyo, Amersfoort and Belgium – from student assistants to global presidents.
  • 6 employees held 6-minute lectures twice a day, i.e. 12 per day
  • 5 press meetings were held with the Japanese top management
  • A total of 24 media representatives visited the exhibition stand
  • 150 000 advertisements found their place on the front page of the “ACHEMA Daily” competition
  • 33 social media and blog posts were posted during the 5 days of the fair
  • 10 Ozobots drove around 0.5 kilometres in the raffle and test drives
  • The visitors secured a total of 3400 giveaways: 2000 Yokogawa Sumos, 500 charging cables, 400 pockets, more than 500 web cam covers.
  • 5 to 6 hostesses were on duty at the stand every day
  • The size of the Yokogawa stand was 238 square meters on 2 floors
  • 9 presentation modules, 7 demonstrators (from Analysor System Integration, via Modular Automation and NOA to the digital twin), 4 touch tables, 6 screens, 2 prize tables, 1 LED wall and 1 gas chromatograph were located on the lower floor.
  • During the fair, stand staff and visitors consumed 260 bottles of fresh fruit juices, 150 portions of fruit mousse and 80 mini-salads, among other things.

See you again at ACHEMA 2021!



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